Enjoy the current installment of "weekend reading for financial planners" - this week's edition kicks off with a strong response from CFP Board chair Ray Ferrara to last week's rather harsh editorial from Financial Advisor magazine's Evan Simonoff, focusing on all the ways that CFP Board has been growing successful in recent years, and suggesting that many of the criticisms being levied at the organization are more about what the organization once was, rather than what it actually is today.
From there, we have several practice management articles, including a good overview of what advisors should know and pay attention to regarding this week's widespread "Heartbleed" internet security bug, a look at how the SEC is turning up its attention on the growing space of hybrid- and dual-registered advisors, a review of the new software company Oranj which provides website and client "app" tools for advisors, some guidance about key areas that firms should focus on if they're planning to grow "inorganically" (e.g., via mergers and acquisitions), and a good discussion of the other key factors to consider when selling your practice besides just the valuation multiple (many of which can impact the sale even more!).
We also have a trio of more technical planning articles this week, from a good list of 24 Social Security "quirks" and planning tricks (or traps!), to a nice discussion from the New York Times about the current landscape of college financial aid and the increasing distinction between how public and private colleges determine "need" and available aid, to an overview of the current legal landscape when planning for "digital assets" and prospective legislation called the Fiduciary Access to Digital Assets Act (FADAA) that may pass later this year.
We wrap up with three interesting articles: the first looks at how, in the end, having a good website is the key to succeeding in getting clients online, and that trying to get active with social media isn't going to yield much of a result if it's not paired together with a website that can actually convert visitors to true prospects and eventually to clients; the second provides a great reminder that, as long as we're irrational human beings, there is a limit to what a "robo-advisor" or any automated solution can really accomplish, though advisors may still be underestimating how well such tools can execute what they are designed to do; and the last is a big announcement this week from "robo-advisor" Betterment that it is 'breaking ranks' with the other robo-advisors and launching Betterment Institutional, an offering to partner with and provide a version of its platform directly to RIAs, a big step that begins to blur the line between where a robo-advisor will end and a human advisor will begin.
And be certain to check out Bill Winterberg's "Bits & Bytes" video on the latest in advisor tech news at the end! Enjoy the reading!