It's a familiar scenario for some: you've worked for the company for years, and feel your contributions are under-appreciated, and that it's time to look for new opportunities. You begin the job search process, and find a new employer who is excited to have you come on board, providing a nice increase in your compensation as a part of the package. Deciding to take the new offer, you go back to your original employer to break the news... only to discover that, when faced with your anticipated departure, the attitude has changed. Suddenly, your existing employer offers you higher compensation; perhaps a promotion and new title; maybe even some equity in the company. So what do you do? Are you appreciative your employer finally recognizes your value? Or insulted that it took your imminent departure to raise the issue? If you're the employer, did you just come up with a way to retain your employee, or hasten his/her departure?Read More...
The Real Reason That Financial Planners Fail To Serve The Majority Of Americans
It has long been a criticism of financial planning that it is focused to far up the wealth scale. Financial planning firms at best only start serving the "mass affluent" (typically defined as $100,000 to $1 million in investment assets), and the elite independent firms often have minimums of one or several million dollars. The only exception is typically the younger high income earner, who may not have sufficient assets yet, but earns a few hundred thousand dollars a year, is accumulating assets quickly, and may need significant income tax planning support in the meantime. Yet the statistics show that the average American doesn't even have $100,000 in investment assets, and nearly half of Americans don't pay income taxes at all.
The response from planners is that it's just too difficult to serve clients at those lower wealth and income levels; the business model "doesn't work" and isn't viable/profitable. Yet perhaps the real reason is not that the business model is impossible to design, but simply because it's so hard to get a sufficient volume of clients, due to the sad reality that the value of financial planning hasn't been clearly defined to the public at large, and as a result it's very expensive to "sell" clients on financial planning when there's no real demand from them to "buy" it in the first place.Read More...
Does Charging AUM Fees Cause Clients To Be More Investment Centric?
In our intra-industry debates about compensation models, there is an emerging view that one of the challenges of charging for assets under management (AUM) is that by charging based on investments, your clients will become investment-centric. The prescribed cure to this is to use another compensation model, such as charging a flat retainer fee, or an hourly fee. That way, clients will not always have their attention drawn to the portfolio that derives their fee, and the planner can help to focus them on other aspects of planning. Yet this raises a fundamental question: does charging AUM fees cause clients to be investment-centric, or are clients investment-centric and therefore preferring AUM fees?
The Real Reason Home Ownership Is The Average American’s Greatest Investment
Home ownership has long been viewed as a foundation of building wealth. For many Americans, the equity in their home is the single greatest asset on their balance sheet, often dwarfing the amount of investment assets they hold in savings and retirement accounts. But does that really mean that home ownership is the best long-term investment around, and a step that everyone should take if they wish to build financial success in the future? Not necessarily. Because in reality, the real reason home ownership is the average American's greatest asset is not because of appreciation in the value of housing; it's simply because of leverage. Read More...
What’s The Best Way To Improve The Quality of CFP CE Instructors?
Unfortunately, there is no shortage of bad continuing education instructors. Whether it's a boring delivery, explanations that are either too simple or too complex, content that is never made to feel practical and useful, or something else, almost any CFP practitioner has probably gone through the experience recently.
And the challenge is perhaps especially acute in regards to Ethics CE, where many presentations are either dealing with very abstract ethics concepts or very narrow case situations that may not feel relevant, and the number of instructors is already very limited.
In response, the CFP Board has changed the requirements to be an eligible CFP Ethics CE instructor in the future, requiring all such instructors to have held the CFP certification for at least 5 years to be eligible, to ensure that the instructor has the experience to make Ethics CE relevant. The problem? This requirement still does nothing to ensure that the instructor is a good teacher who knows how to make the content relevant for an audience! Read More...
Why Does Everyone Think Safe Withdrawal Rates Are An Autopilot Program… They’re NOT.
The concept of safe withdrawal rates has been around for almost 20 years now, since it was first kicked off in the Journal of Financial Planning by Bill Bengen in 1994. Over the years, a number of developments have come along that has further elaborated upon and enhanced the body of research above and beyond its original roots. Nonetheless, despite significant advances in the theory and methodologies used to apply safe withdrawal rates in practice, one significant misconception remains, for some inexplicable reason: the idea that safe withdrawal rates are a pure auto-pilot program forcing clients to spend little from their portfolios, even in bull markets, such that the client is expected in any reasonable market environment to pass away leaving an enormous inheritance after a life of 'excessive' frugality. This misconception needs to end; it's not what the financial planning process is about, it's not what the research says, and it's not what is done in practice anyway!Read More...
The Road To Financial Success Is NOT Paved With Coupons!
As prices of almost everything on the grocery store shelves seems to creep higher, we seem to get a bigger buzz than ever by saving money in the checkout line. Coupon use is on the rise, and this week was the series premier of TLC's "Extreme Couponing" television show.
Yet while it's nice to save a little money when you reach the cash register, and every bit of savings helps a little bit in the long run, let's keep it all in perspective: clipping coupons, a little or even a lot, is not the key to a comfortable retirement. When we talk about the importance of saving for long-term wealth accumulation, it's about the savings that you invest, not the discounts at the cash register. The road to long-term financial success is not paved with coupons!Read More...
How Would You Change The Rules To Improve The Quality of Continuing Education Content?
Every practitioner who has been in business for any period of time has had the experience: the continuing education session being attended is bad. Maybe the content is useless or irrelevant. Maybe it's too simple, or too complex. Perhaps the speaker is just a poor teacher, or an ineffective communicator. In some cases, the instructor doesn't even know the content as well as the people who are supposed to be learning more about it!
And of course, when CFP practitioners - as with many professionals - have continuing education requirements, bad sessions perhaps feel ever worse. Not only might they feel like a waste of time, but they're a required waste of time!?
So the question emerges: what can be done to improve the quality of continuing education content?Read More...
Do Planners Ever Lower Pricing Due To Feelings Of "Guilt" Over Market Losses?
The times when the markets deal losses to clients are always difficult and stressful, but the difficulties are often exacerbated when clients realize that under most pricing structures, the planner will still be paid even when the portfolios are not up. To be fair, this is often quite reasonably justified by a great deal of value that the planner brings to the table above-and-beyond just portfolio management, and in the typical AUM structure market losses do still mean at least a decrease in the amount of fees that the client pays. On the other hand, because planning fees may already be declining in the face of a bear market, the last thing most planning practices can afford is to lose a client completely; reduced fees are still better than no fees at all. As a result, sometimes planning firms may do whatever they think is necessary to retain a client... including changing their pricing structure on the fly, and offering to reduce their clients' fees to help maintain client retention. But in the end, was the pricing change simply a retention strategy... or are planners actually expressing "guilt" about client losses by trying to make them up with lower pricing?
CFP Board Declares Virtually All Ethics Content Not Eligible For Ethics CE… No Joke
It is a hallmark of an occupation seeking to be recognized as a profession that its services must be rendered ethically. In turn, this means that part of the path to becoming a profession includes developing a Code of Ethics, and defining appropriate rules of conduct that apply the ethics to the particular situations faced by those delivering professional services. And the profession's code of ethics and rules of conduct are ultimately only effective if they are taught to those who deliver professional services - so they can in fact act within the guidance of the prescribed code - and if disciplinary actions are taken to enforce the code against those who violate it.
Notwithstanding the importance of having a Code of Ethics, the rules of conduct that accompany it, and the need to teach professionals delivering services about the code and associated rules so they can act accordingly, the latest rules change from the CFP Board may be going a little too far, though. Because starting in October, the ONLY content that will be eligible for satisfy the Ethics CE requirement for CFP certificants will be teaching the CFP Board's own Rules of Conduct and Practice Standards. The other 99.9% of Ethics knowledge that has been developed over the past two millenia? Don't even bother applying.Read More...