A common debate in the financial planning world is what we can do to make clients less focused on the short-term volatility of the markets. As the viewpoint goes, if we can help clients to pay less attention to the markets, they won't be so stressed in times of turmoil and will be less likely to make rash, impulsive decisions like bailing out in the midst of a downturn.
Accordingly, one common conclusion is that as planners, we should send statements to clients less often; after all, if we don't want clients to look at the markets so much, why do we keep sending them so many reports about what's going on in their portfolio?
Yet a recent new service for advisors, that in part provides even more regular reporting for clients, is discovering that the opposite may be true: that in fact, the best way to calm clients is not less reporting and information, it's more... as long as it's clear and relevant and puts the situation in context. Read More...